Teh Botol Sosro

This is an Indonesian soft drink and it is really famous here, even Coca-cola cannot compete this soft drink in Indonesia. Actually there is nothing special about this beverage, it is just a sweetened jasmine tea in a bottle, that’s it. It was marketed first in 1969 at Senen area (market area), this soft drink initially just stay for only 1-2 weeks. At that time a bottle of coke is expensive and most of the people cannot afford it. Tehbotol or tea in a bottle (in English) offered a same packaging like coke and a colour looked like a coke with a cheaper price, thus most of the people chose this at that time.

To date, Coca-cola still cannot compete with this product and they have tried several time to produce a same product which is sweetened tea in a bottle, but still they cannot grab the market.

So, while you’re in Jakarta, you have to try Tehbotol with an ice cube or a cold Tehbotol, especially while eating Indonesian food. Die-die must try !! 😉


Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s